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When it comes to your business' presence online, you need to ensure you're not spread too thin, or giving too much to any one part or it's ALL you'll be doing. We'll show you how to get some of that time back.
We'll show you how to achieve success in 2018 with these two quick tips. Consolidate and Automate.
A survey found that only 30% of Americans and 29% of Canadians feel "confident" they will be able to keep pace with change driven by advances in technology, shifts in demographics, climate change and globalization.
The article referenced here from the New York Times is one of the very best we've seen during the scandal Facebook has faced, and we strongly urge you to read it in its entirety - it's worth doing.
If you only read one article about any of this, read this one.
It goes into detail about the fact that data collection to 'serve' consumers is nothing new and has compared it with the sensors auto manufacturers place on your car to tell you when to service it. At what point do things stop being helpful and begin to be harmful instead?
It's a great read, set aside a few minutes for it.
The next article is also perfect - provided people actually read it.
It talks about all the personality quizzes which appear harmless and meaningless on Facebook - often hosted by popular aggregate sites like BuzzFeed or plenty of others... and points a finger at them all, stating that more often than not they're used to collect consumer data.
This news comes from those in the industry, so if you're not looking to get more 'customized' ads sent to you, which are directly aimed at your personality and psychology - eliminate those apps from your Facebook list of 'allowed apps' under your privacy/security settings.
Apparently, a lot of people are being hacked on Instagram, which isn't really a surprise if one considers that the sold data from Facebook to questionable third parties means - with them in hot water if those companies are planning to use that data they must do it now or never.
They're trying - and many are succeeding.
They've also managed to hack into a virtual person's account? Yes, you read that right.
Interestingly enough - even avatars who aren't even human get hacked. Second link if you're interested, but be warned, it's weird.
Meanwhile, YouTube keeps addressing an old subject, the demonetization of video ad monies, and the frustration of smaller creators. They've done some work to correct this - and while they can do more - at least they're making efforts at all.