Mark Spratley

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About Mark Spratley

Mark has been with Magiweb since 2011, originally from an architectural background he's done everything from SEO, webdesign, paid advertising and social media management. Now a partner at Magiweb, he heads all things internet marketing related, with an eye for style, and a natural talent toward human psychology; perfect traits in his field.

Marketing Automation into 2020

2019-12-05T18:28:51+00:00Internet Marketing, Marketing, Products, Search Engine Optimization, Traffic Optimisation And Analysis, Traffic Sourcing|

Anytime the world is on the cusp of large change, big benefits await the brave who venture out to learn the ‘new’; while a source of apprehension, it is the perfect opportunity to do what many will not, and get ahead.

Do you know BERT? [Google SEO]

2019-12-05T17:27:25+00:00Internet Marketing, Marketing, Products, Search Engine Optimization, Traffic Optimisation And Analysis, Traffic Sourcing|

Google Search Engine Optimization (SEO) a big fan of changing their algorithm, to make it smarter, faster, better in every way, and more intuitive so a person searching spends less time with poor results. The trouble is the ripple effect this has on every site connected to it. Do you know BERT?

Marketing in the Time of Brexit

2019-10-23T11:09:54+00:00Email Marketing, Internet Marketing, Marketing|

Marketing uncertainty looms in terms of Brexit. The best way to ensure you conform to new practises is by continuously updateing yourself with new information until the dust settles.Alternatively you can follow industry leaders that will keep you updated on any necessary changes.

How to Generate New Leads on Social Media

2019-09-26T10:56:18+00:00Marketing, Social Media Marketing, Traffic Optimisation And Analysis, Traffic Sourcing|

Being able to generate new leads is the bread and butter of any business. Being able to turn those leads into clients, is a skill. We can help with both of those things, because getting new leads is easily the hardest part of marketing, especially if a small business.

How to Scale Your Small Business or Startup

2019-08-29T10:54:15+00:00Internet Marketing, Marketing, Social Media Marketing|

Starting a business is no small task, the labor and passions that go into growing a business out of nearly nothing is a Herculean act. With success, comes the desire to grow, but how does one know when the right time is to do so?

5 E-Commerce Challenges for Small Businesses

2019-08-07T11:19:36+00:00Marketing, Traffic Sourcing|

Small businesses have far more pressure points, and a shorter bottom line than their larger competitors, but still need to stay in the game to succeed, which means keeping up anyway. We’ll go through the top 5 of the largest of those pressure points, which will help any small business owner know what to watch for, avoid and learn to beat.

Overtargeting = Overreaching

2019-04-09T10:32:53+00:00Internet Marketing, Marketing, Social Media Marketing, Traffic Optimisation And Analysis, Traffic Sourcing|

Over targeting and over reaching has become quite common. People are universally great at overdoing nearly everything, and marketing is no exception. We can help you get your balance just right.