This is a huge question whose answer has changed over time. The answer depends on where one chooses to get their information from. Something written in our last article rings true here as well. Sources need to change as times change because success stories will show you how different techniques work and adapt over time.
Engagement bait is a means of encouraging people to engage in your content for social gain. This is generally done through humor or emotion. Good quality engagement has become rare and most of what we see are companies tricking us into taking action.
Over targeting and over reaching has become quite common. People are universally great at overdoing nearly everything, and marketing is no exception. We can help you get your balance just right.
By now, you may have seen or heard the term "Edge" referred to most commonly when speaking about cloud computing or high tech like AI. Edge is the way of the future, and if you're not up to snuff on it, you'll lose your... edge.
More people access content using an e-reader app on either a phone or tablet than ever before. If your blog or site isn’t mobile-friendly and ready to be read on any size screen, this article is the perfect first step.
These days you can have a full-time job just making vlogs on YouTube, being paid by advertisers for the opportunity to be seen, and making a fortune just being yourself. Here’s how to use it for your business.
Enter Pinterest. This player in the social media world popped on the radar in March of 2010, and caused a fair bit of confusion at first. Image sharing and idea swapping hadn’t totally caught on yet, but once it did…
Instagram - you can also follow other people and create your own photo sharing network. While Instagram may be primarily for photos, we’ll tell you what else it can do.
Twitter was created as a way for people to send very brief text blasts into the ether, for people to follow, comment on, and share with others in the form of “Re-Tweets”. Find out what to post.
A good social media strategy takes planning and a lot of thought ahead of time. This means writing things down using something you can erase.